The 2024 season saw Dr Pepper significantly increase its investment in NIL when it partnered with 12 college football players ...

The Tulane Green Wave thought they found their starting quarterback of the future, but Darian Mensah is now with the Duke ...

Alabama wide receiver Ryan Williams landed a new NIL deal after a standout freshman season. The five-star recruit quickly ...

LSU football raised $3.2 million for its NIL collective behind a massive match campaign from head coach Brian Kelly ...

Alabama football is one of the biggest brands in all of American sports. With such a high profile, Crimson Tide players have ...

Other programs, desperate to get back to prominence, have chipped away at Alabama and Georgia’s talent advantage. How will ...

Alabama football star Ryan Williams added to his NIL portfolio this offseason with a nail polish partnership. The wide receiver announced the deal via his ...

Williams currently boasts a $2.3 million, per On3. Throughout his freshman year at Alabama, Williams signed NIL deals with Rising Tide Youth Football Camp, Uber Eats, Hollister and Sally Hansen.

A Utah lawmaker proposed a bill allowing universities to pay college athletes directly for the use of their name, image and ...

Burrow's comment on Ewers's decision to leave high school early to secure an NIL deal at Ohio State undoubtedly makes many ...

College football isn’t dead ... Ted Cruz (R-Texas) to foment anxiety over increasing name, image and likeness (NIL) payments to college athletes. The dual edges of NIL and the transfer portal ...

The Tulane Green Wave football team has made several in-staff promotions as head coach Jon Sumrall enters his second season ...