A mom accidentally erased her Elf on the Shelf’s face while removing drawn-on eyeliner and couldn’t replace it. She turned to ...

My son has always known I'm the Elf on the Shelf. I do the pranks anyway, and I have more fun with it than he does.

Christmas is less than one month away and silly, sneaky little elves are starting to appear in children's home. A holiday tradition for many families around the world, it is indeed Elf on the Shelf ...

Twenty years ago, teacher Chanda Bell and her family bet on their unique tradition and turned the story into a massive ...

That little red Elf on the Shelf can be a pain in the neck for parents during the festive season. Amid all the holiday hubbub — the shopping, the schlepping and gift-stashing — the last thing ...

Twin sisters Chanda Bell and Christa Pitts grew up with a family tradition that is now a booming business. They, along with ...

It's that time of year in case your wondering about when to pull out the little elf from Elf on the Shelf or what's it about? — if you didn't already know. Elf on the Shelf has become a growing ...

Our parenting contributor Rose Storey joined us as guest host today for our Christmas Eve show. We hear the story of this years’ Elf on the ...

Elf on the Shelf was created 20 years ago, and since then, more than 31 million scout elves, elf pets, and elf mates have ...

For as long as twin sisters and co-creators of popular children's book "The Elf on the Shelf" Christa Pitts and Chanda A. Bell can remember, Santa's little helper, an elf, has been a part of their ...