The defining character of the Lotus brand in the late 1990s and 2000s was its obsession with creating "pure drivers' cars". During this time, the brand's mainstays – the Lotus Elise and Lotus Exige – ...
Before Lotus pivoted to creating electric vehicles and SUVs that didn't help its chances of surviving, this "pure drivers' cars" philosophy remained at the core of the brand. At some point, though, ...
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