“Who he is as an artist, the way that he represents Puerto Rico, the way that that is so central to everything that he does ...

Just three weeks after becoming the most-watched Super Bowl halftime show, Bad Bunny’s Feb. 8 performance boosted searches about Puerto Rico by over 1,500%, Courant researchers found last month.

Bad Bunny performs during halftime of the NFL Super Bowl 60 football game between the New England Patriots and the Seattle ...

Puerto Rico is profiting off of Bad Bunny's Super Bowl 60 halftime show. The iconic Puerto Rican rapper and singer performed at half of Super Bowl 60 last weekend. Bad Bunny performed on the Levi's ...

(NEXSTAR) – Bad Bunny’s performance during the Super Bowl LX was full of tributes and nods to Puerto Rico and Latin culture – some more obvious than others. If you were focused on his singing – or ...

Add Yahoo as a preferred source to see more of our stories on Google. It didn't matter that Bad Bunny's Super Bowl halftime show was mostly in Spanish: Johnny Sanchez said the message was clear ...

Bad Bunny’s groundbreaking Super Bowl, er…his halftime performance was a love letter to his homeland of Puerto Rico. Football fans or not, a record number of people around the world tuned in: Bad ...