My son has always known I'm the Elf on the Shelf. I do the pranks anyway, and I have more fun with it than he does.

One family’s Elf on the Shelf didn’t go quite as planned this year. In a TikTok post, a mom who goes by the username ...

One couple had long avoided the Elf on the Shelf, daunted by the responsibility it required. But when they finally gave in to ...

Twenty years ago, teacher Chanda Bell and her family bet on their unique tradition and turned the story into a massive ...

As Christmas Day draws closer, families search for unique ideas to keep the Elf on the Shelf magic alive. Here are five fun ...

Elf on the Shelf "scout elves" are as notorious for keeping kids in line during the holiday season as they are for their ...

Kylie Kelce is fully aware that her Elf on the Shelf game is not strong. Kylie explained that Wyatt named their elf "Emmy-Nemmy," before sharing that "Emmy-Nemmy" moves spots most nights. "That's it," ...

Elf on the Shelf was created 20 years ago, and since then, more than 31 million scout elves, elf pets, and elf mates have ...

A Marietta family 20 years ago created a brand-new tradition with Elf on the Shelf, a Christmas miracle in a day and age where nostalgia rules the airwaves and gift shops.

Kylie and Jason Kelce are parents to daughters Bennett, 19 months, Elliotte, 3, and Wyatt, 5, with a fourth on the way Kylie Kelce/Instagram Kylie Kelce is fully aware that her Elf on the Shelf game ...