Sony, Honda and Afeela 1

Sony and Honda’s Afeela 1 EV makes more sense at CES than in the real world
The Sony car is almost here. After its creation via a joint venture with Honda in 2022 and two years’ worth of prototypes, the electronics giant’s Afeela brand is finally taking reservations for its first electric vehicle,
Sony/Honda ‘Afeela’ EV Collaboration Gets Production Timetable And Pricing
Sony has partnered with Honda on the Afeela 1, a new EV expected to go into production for the 2026 model year.
Lucid Air Pure vs. Sony Honda Mobility Afeela 1: Comparing Startup EVs
These low-slung electric upstarts approach the formula from very different directions. Is the Afeela already too little, too late?
CES 2025: Hands-on with Sony-Honda's AFEELA 1 Signature
We scored a seat inside the AFEELA 1 Signature, the top-tier trim of the lineup that clocks in a massive $102,000. But don't let the sticker shock scare you off just yet — this EV is loaded with bells,
CES 2025: Sony and Honda’s Afeela 1 is now available for preorders
Need a quick history lesson? Sony was originally founded in 1946 as Tokyo Tsushin Kogyo. It went through the Walkman and the Discman, and in 1994, it introduced the first-ever PlayStation. It also released a range of robot dogs between 1999 and 2006, and yep, now it’s building cars.
Sony/Honda's Afeela 1 EV is here, can it compete with Tesla?
The Afeela 1 Origin and Signature trims are available to reserve in California for $200, with deliveries anticipated to start in 2026.
Sony and Honda Reveal Afeela Production Car, Price Starts at $89,900
The price for the entry-level Afeela 1 Origin makes the Sony Honda Mobility joint venture's first vehicle the most expensive Honda passenger car since the Acura NSX Type S. That number jumps to $102,900 if you want the Afeela 1 Signature, which adds 21-inch wheels, a central camera monitoring system, and the rear entertainment system.
Sony focuses on its Afeela EV and a whole lot of anime
Sony’s recently made a point of using CES to highlight the synergies it sees between its technology arms and its presence in the entertainment industries, and 2025 was no different. The biggest hardware rundown this year was further detailing of its much-teased Afleela EV,
Sony Honda’s Afeela EV Project Is Under Pressure. That’s Good
In a little over a year, Sony Honda Mobility expects to launch the Afeela 1, a battery-electric sedan that’s been very visibly half a decade in the making. When I ask CEO Yasuhide Mizuno about the challenges the joint venture has faced in its brief history,
Honda And Sony's EV Costs More Than A Lucid Air
The Afeela 1 EV is nearly production-ready and will be assembled in the U.S. at a Honda facility. Afeela also announced the start of reservations, which for now, is only open to California residents.
What's The Point Of The New Sony Afeela EV?
J apanese electronics brand Sony is officially getting into the car business. In a partnership with Honda that will be dubbed Sony Honda Mobility (SHM), the two companies will pro
Sony's Afeela 1 feels like a PlayStation 4 in the PS5 era
CES 2025 has been a boon for transportation news, but far and away, the talk of the show is the Sony Afeela 1 — again. The ...
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Sony reveals price for its first car 'Afeela' that comes with an built-in PS5
Sony has officially unveiled its first-ever car called the 'Afeela,' which comes jam-packed with a bunch of gadgets and an in ...
2026 Afeela 1 EV Will Start at $89,900, Feature Subscription Services
The Sony/Honda product will initially only be sold in California, and the higher Signature trim level will cost a whopping $102,900 when deliveries start in 2026.
The 4 coolest EVs and car tech we saw at CES 2025
Hyundai Mobis kind of stole the show at CES 2025 with the debut of the world’s first full-windshield holographic display, ...