The Kraken has been released! From the designers at Adidas to team owners and marketing execs, here's the behind the scenes story of how the Seattle NHL team's name, logo, colors & branding ...

David Bonderman: A visionary who brought NHL hockey to Seattle leaves a lasting legacy ... David originally proposed the red "eye" in the Kraken logo, now a signature design element.

Seattle didn ... at team names and logos. In 2018, Sports Illustrated didn't hold back on their thoughts about the potential name "Seattle Kraken." Seattle's new NHL franchise had registered ...

The Seattle Kraken App is revamped ... with good-to-knows for both new and seasoned NHL fans (coming soon!). Be sure to update your Kraken app before gameday to be a part of the pregame experience ...