CMOs to Watch, presented by Zenith, spotlights the visionaries leading the charge. This series delves into the strategies and ...

Tourism Tasmania has retained BMF Australia as its lead creative agency following a tender process. Tourism Tasmania said the appointment builds on an already successful partnership and will see ...

The best time to visit Tasmania is between December and February, Australia's summer season. Though crowds are at their thickest and room rates at their highest, these months offer the most ...

The entirely Indigenous-owned and operated wukalina Walk is one of a growing number of commissionable Aboriginal-guided ...

What makes this type of travel memorable isn’t so much about what you see or do, but the exhilaration, delight, awe, thrill, ...

Glistening icebergs. Adorable penguins. Majestic fiords. Antarctica’s growing popularity with tourists is being fuelled by ...

Tourism Tasmania has announced it has appointed BMF Australia as lead creative agency following a competitive tender process. BMF will continue to work on the creative strategy and execution for ...

When you think of Australia’s iconic beaches, the brisk temperatures in Tasmania might not be the first place that comes to ...

Tasmania’s Bay of Fires has been named ‘Best Australian Beach’ for 2025 in the official list released by Tourism Australia.

Tasmania celebrated a milestone, welcoming its 1.5 millionth passenger since its self-described modern cruise era began in ...

Find out why. In a Talking Point article in today’s Mercury Destination Southern Tasmania chair and tourism academic Professor Anne Hardy and Director of tourism consulting firm episteme Alison ...

This photo provided by the Department of Natural Resources and Environment Tasmania shows part of more than 150 false killer ...