Welcome to Santa Barbara—The American Riviera®. Plan your trip, find restaurants, things to do, wine tasting, shopping, outdoor activities and more.

Located on a pristine stretch of California’s central coastline, Santa Barbara brings together the Golden State’s Spanish influence, laid-back vibe, and upscale sensibility in a way few places …

Things to Do In Santa Barbara. Experience everything Santa Barbara has to offer, from art and culture and outdoor recreation to world-class food and wine scene with hundreds of …

Each month Santa Barbara's calendar of events is bursting with events, festivals and enough excitement to make you want to stay an extra day, or two.

WELCOME TO DOWNTOWN SANTA BARBARA. The focal point of any trip to Santa Barbara is the downtown area, characterized by unique shopping, great food and distinctive architecture. …

Santa Barbara doesn’t skimp on the fun, especially when it comes to attractions and entertainment. From world-renowned gardens and unforgettable animal encounters to …

Wander the streets of uptown and downtown Santa Barbara, where you’ll find boutiques, trusted name-brand stores, locally owned restaurants and cafés, and a generous dose of culture. …

Santa Barbara’s scenery and location are sensational. The city is perfectly situated at the base of the Santa Ynez Mountains, which uniquely run east-to-west before cascading into the Pacific, …

From established classics and new favorites to local darlings and award-winning eateries, these 14 must-try restaurants represent a smörgåsbord of Santa Barbara’s ever-evolving cuisine …

Starting at the Pacific, Santa Barbara is home to miles of public beaches, many of which serve as a launchpad for making a splash. Surf some of the most renowned breaks in the world, or …